We have come a long way since the 1970s: ours is a story of dedication, commitment and passion.
A long journey that first crossed through Italy and then branched into neighbouring countries, before moving on to the rest of Europe.
Today, USI Italia tackles the global market with tenacity, through a dense network of importers and 3 of its own branches: USI North America, USI Iberia, USI Brazil.
This journey shows that tradition and innovation have always been the unique mix of our success and how every-day challenges have made USI Italia a leader in the painting equipment market.
For almost 50 years we have been looking towards the future. With CHRONOTECH, USI Italia has rewritten the history of Italian painting technology in the automotive sector, placing innovation and research at the forefront of the fine art of painting.
Thanks to a continuous exchange of information with paint manufacturers, our solutions have very often revolutionised painting practices in small and large repair centres.
The basis of our operating philosophy is the trust-based relationship we establish with our customers: we are partners for them, but at the same time consultants, in order to always guarantee a high-tech product with a high level of automation, low operating costs and lasting reliability.
The USI Italia team, led by a skilled international management team, combines the passion, curiosity and enthusiasm of young people with the decades of experience of engineers, transforming bold ideas into the new generation of painting systems – at the cutting edge of technology – for the future.
In the meantime, USI Italia continues to invest in its most precious assets: the involvement and well-being of the people who contribute passionately every day to enhancing and sharing the company’s know-how.
From our skilled workers to our designers and engineers, each and every one of our staff is completely dedicated to achieving the best possible results.
The industrial sector is our passion.
In 50 years of perfecting our craft, we have never stopped listening and learning, and we have continued to build painting systems, no matter how large, but always with high performance and cutting-edge technology.
Our design expertise has led us not only to meet the specific business requirements of our customers, but often to exceed their own expectations, combining the high production performance of our solutions with strict adherence to international standards and environmental protection.
Our attention to detail and expertise has become a source of pride and confidence in more than 20 countries around the world.
The creation of a new business department dedicated to industry will allow us to further broaden our audience, and it is thanks to the imagination of our customers that we will expand to all corners of the globe.
USI Italia is pleased to renew its partnership with one of the most successful Formula 1 racing teams. A collaboration that has allowed us to bring our experience in the paint sector to the highest levels of performance.